Monday, February 9, 2004

steal my idea

A few weeks ago I saw a film at the Byrd Theater in Richmond, VA (www.byrdtheatre.com). Before the movie ran the usual spots reminding people that there's no smoking, to be quiet, etc. Then i realized something funny. The whole crowd was singing along. This little spot has been running for 10+ years. I wonder how many other spots there are like this. Where they all customized per theater? Did a company make a bunch to be backaged? How can I get my hands on the dancing concessions urging you to go back to the lobby, or the no smoking label superimposed over a star trek style warp speed skyline.

My idea: Have an exhibit featuring these clips. Sell the DVDs to indie film nuts and to hipsters looking for their next party backdrop.